Indonesia’s population is about 235 million in 2010, which becomes a potential
market for producers. However, these situations become a problem because of
the low education and other social economic problems which cause exploitation
on consumer. Although the Law no 8, year of 1999 on consumer protection was
launched by the government, the law enforcement on consumer protection is still in
question. One of the alternative solutions that can be raised is the regulation of the
amendment of consumer protection law by adding the principles of strict liability. It
should also include the design for the area of business to be enforced, including
the producers who become the subject of the provision.
Keywords: strict liability, consumer protection
Buletin Ilmiah Perdagangan, Vol. 5 No 2, Desember 2011